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As soon as the write-up or presentation of the numbers starts, you are in the Red Zone of your sales process. If you are still selling the features of the vehicle in the Red Zone, you have missed the boat! At this stage of the sales, your customer is making a decision based on the money.

 
Our content and methodologies have been categorized as counter-culture, new, anti-establishment, long-needed, and new-school (as opposed to old-school).

All compliments as far as we're concerned, but we're particularly proud of the words most often used by sales teams when describing their results, "the stuff really works, doubled my take home, I'm not ashamed or afraid to use it because it makes sense to my customers."

If youre looking for warmed-over 1975 selling tactics, we're not for you.
Who is RedZone?
RedZone is a partnership between ES3 the industry's premier automotive performance improvement company and the country's top retail training experts. RedZone's dynamic trainers and proprietary technologies empower sales teams with the words, tactics and confidence to sell more vehicles for more profit, consistent with the highest levels of customer satisfaction.
ES3
ES3 develops programs and technologies that change the way salespeople think, learn and ultimately sell. ES3s team of instructional designers, creative talent, technologists and subject matter experts are the best in the business, ensuring that its learning experiences are always informative, engaging and transformational.
STEVE RICHARDS
One of the foremost authorities on closing the sale, Steve Richards is a respected speaker, trainer, author and change artist with over 30 years of retail automotive and education experience. Steves powerful, interactive seminars have personally changed the lives of over 100,000 sales professionals in both the science and art of negotiating the sale.
ANDREW BARTER
Known for his energetic and thought-provoking workshops, Andy (aka the Big Dog) is one of the most sought after facilitators in the industry. With over 20 years of automotive retail sales and management experience, he has shared his enthusiasm and insights with nearly every automotive brand.
REDZONE LOCATIONS:
DETROIT OFFICE
1625 Star Batt Drive
Rochester Hills MI 48309
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ATLANTA OFFICE
2627 Sandy Plains Road: Suite 102
Marietta GA 30066
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LOS ANGELES OFFICE
10725 Ellis Avenue: Suite C
Fountain Valley CA 92708
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MAIN PHONE / FAX: 888.558.6451

© RedZone Automotive 2008. All rights reserved.